YASA is at the forefront of eMotor innovation and development. Our axial flux technology motors are up to 4x more powerful than those used in nearly all Electric Vehicles on the road today, whilst being around 50% smaller & lighter. 

We already feature in some of the best eMotor applications across multiple sectors, and now as part of Mercedes-Benz, with sites in Oxfordshire and Welshpool, we are accelerating development of axial flux eMotors and Control Systems for the next generation of Electric Vehicles.
YASA’s axial flux electric motors and controllers provide the greatest efficiencies and highest power and torque density in their class, for the smallest size and weight. 

Uniquely, our axial flux electric motors feature a proprietary 'Yokeless And Segmented Armature'.

An Electric Leap Forward:

“I was five weeks into my PhD at Oxford University, when I suddenly realised there was a much better way to build an electric machine called a torus axial flux motor. The insight I had was that by removing the motor's stator yoke, and splitting it into segments, we could reduce the motor's weight – and yet at the same time improve its torque, power density, efficiency and manufacturability, making it potentially transformative within the then nascent electrification industry.”

Dr. Tim Woolmer, CTO and Founder, YASA

YASA and Automobili Lamborghini Unveil Next-Generation High-Performance E-Propulsion Technology

We are excited to announce the continuation of our pioneering partnership with Automobili Lamborghini, the iconic Italian luxury sports car manufacturer. The latest milestone in our strategic technical partnership is the creation of high-tech axial flux electric motors, designed and developed at our R&D facility near Oxford, UK, and will debut in the all-new Lamborghini […]

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YASA Partners With Formula Student And Launches Search For The Next Generation Of Automotive Engineers

We are excited to announce that we are partnering with Formula Student 2025 as part of our ambition to inspire the next generation of automotive engineers. Launched in 1998, Formula Student is Europe’s most established educational engineering competition, having inspired thousands of students to take up a career in engineering. With more than 100 university […]

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And We're Off! Construction Starts On New YASA HQ at Bicester Motion

On the 12th of September, YASA took a major step forward in it's 15-year journey, with the first ground being dug at the new HQ site at Bicester Motion. The ground-breaking ceremony was attended by members of the YASA team including  Tim Woolmer CTO, Chris Woolley Engineering Director, and Phil Thompson CFO, as well as […]

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Tim Woolmer talks to Rory Jackson - E-Mobility Engineering

Last month  CTO Tim Woolmer  met with Rory Jackson from E-Mobility Engineering and discussed the origins of the YASA Axial Flux Motor, and how a complex algorithm and simple question led to the evolution of this ground-breaking electric propulsion solution, and mass production of the motors in the UK & Germany. "When I was in […]

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Why YASA Axial Flux Motors are the perfect fit for the Marine Electrification Sector

After a very successful trip to Electric & Hybrid Marine Expo in June, our Senior Business Development Manager Jon Whitehouse  met with Matt Ross from Electric & Hybrid Marine Technology, to talk about how the YASA axial flux motor technology is perfect for the burgeoning marine electrification sector. Many may not realise that YASA has […]

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The YASA Axial Flux technology is driving a revolution in car design.

Last month WIRED magazine’s Ben Oliver spoke to our founder & CTO Tim Woolmer, to get the low down on our revolutionary electric motors and how Mercedes Benz are ramping up production capacity to bring this groundbreaking technology to it's AMG series. Compared to a radial flux motor, which have powered most EV's up until […]

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Mental Heath Week at YASA

YASA marked Mental Health Week with series of activities to encourage colleagues to take time to reflect, consider their own mental health and that of others, as well as practise wellness and wellbeing. Oxfordshire Mind delivered an insightful mental health awareness training session showcasing what mental health encompasses in today’s busy modern world, including behaviours […]

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YASA to move UK HQ to Bicester Motion’s new Innovation Quarter

We are delighted to announce that YASA Limited, has agreed to pre-let three landmark connected buildings for our UK Headquarters, in the new Innovation Quarter at Bicester Motion. the 444-acre estate in Bicester, Oxfordshire, which is home to mobility businesses past, present and future, to help pioneer a sustainable mobility future. Bicester Motion’s new Innovation […]

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YASA receives £7M R&D grant from Advanced Propulsion Centre

YASA is delighted to announce we have received a new grant of over £7M from the Advanced Propulsion Centre, as part of a project to develop a high-frequency capable high voltage dual inverter with a pioneering dual-redundant braking system. This is part of the ultimate aim to enable significant weight and cost savings whilst increasing […]

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YASA In 2023: On The Global Stage With Mercedes Benz.

In 2023, YASA featured on the biggest of global stages, when, as part of the unveiling of the stunning Mercedes-Benz Vision One-Eleven, we demonstrated the result of iconic design meeting groundbreaking technology.   The automotive technology media was again captivated by what YASA axial flux promises to bring to future vehicle design, architecture, performance and […]

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